“There is a level of thoughtfulness and creativity that is fun and contagious.”

- G. Melara

 
 
 
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ABOUT US

House of Form is a concept-heavy interior design studio based in Phoenix, Arizona, with projects around the world. We are committed to using only one crucial element as inspiration - you. Whether a restaurant, bar, hotel, retail space, or office - every space we artfully design is a physical representation of your favorite travels, cherished memories, and what makes you, you.

House of Form seeks to design that which does not already exist - to create and be inspired by life’s simplest pleasures. Our mission revolves around crafting an accessible form of luxury, and an intangible vibe that's ethereal and elusive, all achieved through the medium of impeccable interior design. It's our belief that transformative design possesses the power to change lives, and this belief is intertwined in everything we do.

 

FEATURED IN


WHAT DRIVES US

 

Unstoppable Excellence

We believe in setting the bar high and exceeding expectations in every aspect of our work.

Fine-tuned Efficiency

We continuously optimize our processes and workflows, ensuring that we execute projects swiftly without compromising quality.

Trailblazing Innovation

We’re not content with the status quo. Our culture encourages constant curiosity and innovation.

Open Communication

A successful project can’t be well executed without an open line of communication.

Balance

To stay in a creative zone, we allow ourselves to step away. Our personal interests and passions can inspire your next space.

 
 

 

DALA Al-Fuwaires

Owner and Principal Designer

Dala wears many hats: designer, entrepreneur, CEO…but she’s a true artist at heart. She's on a mission to bring your dream space to life. With degrees in Interior Design (B.S., Arizona State University) and Fine Arts (MFA, Purdue University), she boasts over 15 years of design expertise. Beyond crafting stunning hospitality and retail spaces, you'll often catch Dala on global culinary and architectural escapades. She's a pro at hosting laid-back dinner soirees for her inner circle and relishes immersing herself in the great outdoors with her husband, Airabin, and their furry companions, Simba and Kobe.

 
 
 

GABRIELLE Sikes

Senior Brand Experience Manager

Howdy from Gabrielle! Her previous experience at world-renown hospitality brands like Omni Hotels and The Walt Disney Company has translated seamlessly into the House of Form brand. When she’s not envisioning unique and creative environments for our clients, she’s chasing wild and one-of-a-kind experiences. Being a foodie is a hobby, right? If there’s a new restaurant, bar or hotel, Gabrielle knows about it (and probably knows their entire menu already, too). You’ll know Gabrielle when you visit our office because she’ll be the one asking, “Can we listen to Anderson Paak?”

 

JILLIAN Kelley

Design Manager

Introducing Jillian, a visionary designer and creative whose passion lies in partnering with entrepreneurs to narrate their stories into their physical space. A House of Form veteran of 6 years, Jillian has earned her place as Design Manager with her exceptional concept development skills, unwavering attention to detail, and a remarkable knack for anticipating our clients' needs even before they do. A graduate-turned-facilitator of Arizona State University, she holds a degree in Interior Design. Beyond her design passions, Jillian spends her weekends attending live concerts, sipping a margarita, and catching up on her favorite shows.

 
 
 

CAITLIN Land

Lead Interior Designer

Hello from Caitlin - a dedicated designer who excels at grasping her clients' visions and transforming them into captivating yet functional designs. While she was born and raised in sunny San Diego, California, she sought a change of scenery (and altitude), earning a Bachelor of Science degree in Interior Design from Northern Arizona University, complemented by a certificate in Events Management. Caitlin's passion lies in crafting interior spaces that seamlessly blend styles and cultures inspired by her international travels. When she's not designing, you'll often find her hosting game nights with friends, sipping on a refreshing iced coffee, or taking her fluffy pup, Appa, to the dog park.

 

OLIVIA Ghirdan

Interior Designer

Hi from Olivia! She is passionate about interior design and our official accessorizing queen. Her ability to find the perfectly-curated and intentional accessories is unmatched. Born and raised in Phoenix, Olivia graduated with an Interior Design degree from Northern Arizona University. When she isn’t designing, she is either on a walk with her dog, getting in a good workout sesh, or making some homemade tacos.

 
 
 

CLAIRE Atkinson

Meet Claire, a free spirit with a passion for design and adventure. She's a proud graduate of Colorado State University, where she honed her skills in Interior Architecture and Design. When she's not sketching out amazing interiors, you'll find Claire exploring the stunning landscapes of Arizona. She's a camping and hiking enthusiast, and she's conquered trails all over the state. Her claim to fame? She's in the top 1% of Spotify listeners, immersing herself in music from every genre. Whether she's designing a space or hitting the trails, there's always a killer soundtrack playing in the background.

 
 
 
 

Named Best Interior Design Studio in Phoenix 2023

 

OUR STUDIO SPACE

You have the vision, we have the expertise.

This meticulously crafted space aims to envelop you with warmth, spark imaginative ideas, and transport you to the delightful familiarity of your favorite restaurant. It’s a place where design and hospitality harmoniously come together to create a truly memorable experience for all.

 

HOW TO WORK WITH US

 

STEP ONE

Schedule a quick
Discovery Call with us

STEP TWO

Receive our
Custom Proposal

STEP THREE

Work hand-in-hand to
Build your Dream Space

STEP FOUR

Welcome your Customers to your New Concept

 
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